Program Manager, Competitive Intelligence

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Overview of the Role The Salesforce Competitive Intelligence (CI) team is seeking a dynamic, organized, and execution-driven Program Manager to help scale our most critical competitive initiatives across multiple Operating Units (OUs). This individual will serve as the connective tissue across the CI team—designing and operationalizing programs that help Salesforce win against our biggest competitors through coordinated, data-driven, and repeatable actions. This is not a traditional research role.

Instead, it’s a high-impact programs role that turns insights into action—building cross-OU initiatives, driving consistency in execution, and ensuring our field teams have the competitive strategies and tools they need to win. The ideal candidate thrives in ambiguity, connects dots across complex organizations, and brings a structured approach to driving results at scale. Responsibilities Program Strategy & Execution Design, launch, and operationalize programs that accelerate Salesforce’s competitive motion across multiple OUs.

Examples include competitive sales program, win room, enablements. Translate complex insights and ideas into scalable, repeatable programs with measurable business impact. Drive end-to-end program delivery—from design through execution, measurement, and iteration.

Cross-Functional Leadership Act as the connective tissue between CI team, Sales Programs, & Enablement, to ensure alignment and coordinated execution on top competitive priorities. Partner across the CI team to identify gaps, prioritize focus areas, and drive unified execution across teams. Influence without authority and collaborate across senior stakeholders to drive accountability and impact.

Project Management and Operations Build structured workback plans and manage project timelines to ensure on-time delivery across multiple workstreams. Drive operational rigor by tracking milestones, dependencies, and risks, and escalating where needed to keep projects on course. Maintain clear accountability across teams—ensuring roles, deliverables, and deadlines are understood and met.

Provide regular updates and performance readouts to leadership, summarizing progress, impact, and next steps. Use data to measure program effectiveness, and refine strategies over time. Required Skills Program Management / Sales Programs experience Fluent in English Have strong communication and presentation skills.

Display strong leadership, networking, relationship-building and influencing skills. Ability to work both independently and in a larger team setting. High sense of urgency to respond to critical business questions.

Curious, analytical, innovative, and wildly creative — with the execution skills to make it happen. Education / Experience Must have 3+ years experience within the distribution org. Knowledge of sales programs & salesforce reporting preferred.

BS in Computer Science, Information Management, Business Management, or equivalent work experience. Internal understanding of Salesforce’s current data/reporting/governance tools and sales processes are preferred. Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life.

Our benefits and resources support you to find balance and be your best , and our AI agents accelerate your impact so you can do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

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Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.