Principal Associate, Brand Sponsorships & Experiential Marketing
Capital One
🔍 Observed
66
Hiring Activity Score
Likely Active (65-79)
- Base score
- Posted 1 days ago
- has location, quality description (6890 chars)
- Direct ATS (workday)
Richmond, VA
First seen 1 day, 23 hours ago
Last seen 11 hours, 37 minutes ago
Workday
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Try Direct Link (may be expired)Job Description
AI Summary
• Develop and execute experiential marketing strategies and sponsorship activations for sports, entertainment, and hospitality properties while managing relationships with internal teams and external partners.
• Lead planning and implementation of VIP hospitality programs and onsite experiences for major sponsorship events, including vendor management and real-time coordination.
• Manage day-to-day sponsorship deliverables, communicate deadlines across teams, and create performance reports with KPIs to track activation success and stakeholder impact.
• Collaborate with cross-functional internal teams and external agencies to influence stakeholders through strategic presentations and support the broader brand positioning goals.
• Requires approximately 20% travel for onsite event activations; ideal candidate has prior experience executing sports and entertainment sponsorships and demonstrates data-driven marketing expertise.
Skills
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Quick Actions
Job Information
-
Company:
Capital One -
Location:
Richmond, VA -
Job Type:
Full-Time -
Experience Level:
Senior -
Source:
Workday -
Status:
Active
Activity Score
66
/100
Likely Active (66)
Higher scores indicate more likely active hiring based on listing freshness, company activity, and other signals. Learn more →
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